Senior Community Manager at Crystal Dynamics responsible for the Tomb Raider franchise and the recently-announced Avengers project. Previously an editor at Game Informer Magazine, author of “20 Years of Tomb Raider: Digging up the Past, Defining the Future”, and founder of the Causeplay Shop.
Rebooting Tomb Raider: New Look, Established Community
A look at how Crystal Dynamics successfully rebooted the Tomb Raider franchise and the techniques used to transition our community through changes to the iconic character. Although tailored to Tomb Raider, this talk includes best practices for growing and engaging your community – established or otherwise – through one-on-one interactions, intimate fan gatherings, and global programs.